PLI scheme can make India laptop, tablet hub

PLI scheme can make India laptop, tablet hub
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The recently launched production-linked incentive scheme for smartphone makers has already started paying rich dividends. Extending this to laptops, tablets could open up a $100-billion opportunity for India, reduce the trade gap with China and generate employment for millions.

The Modi government's much hyped production linked incentive (PLI) scheme, which is designed to attract foreign manufacturers to set up factories in India, is already paying dividends.

Global mobile phone companies such as Apple (through its contract manufacturers Foxconn, Pegatron and Wistron) and Samsung and Indian firms such as Dixon Technologies, UTL Neolyncs, Lava International, Optiemus Electronics and Micromax are setting up or expanding their factories to take advantage of the PLI scheme.

50,000 direct jobs to be created by March

These new or expanded facilities are expected to generate incremental direct employment for 50,000 workers by March next year. Of this, the Indian companies will employ around 20,000 people.

“From now till March next year, the handset industry will hire 50,000 direct employees. After the lockdown was removed, many have returned to the cities and the PLI scheme is finally taking shape,” Pankaj Mohindroo, President of India Cellular and Electronics Association (ICEA), told leading Indian financial daily The Economic Times.

ICEA members include industry behemoths such as Apple, Foxconn, Wistron, Nokia, Motorola, Vivo, Xiaomi, Realme, Micromax and Lava, among others.

Massive uptick in hiring

Last year, the industry, which employs 700,000 people in India, had taken a mere 15,000 additional workers on board. “That was because the PLI scheme was still in draft state and it was a quiet year,” Mahindroo was quoted as saying.

But with migrant blue-collar workers now returning to the big cities and other production centres, hiring is set to pick up over the next few months.

How the PLI scheme works

These new or expanded facilities are expected to generate incremental direct employment for 50,000 workers by March next year.

The Modi government notified the PLI scheme, which offers incentives of 4 per cent to 6 per cent on incremental sales of handsets over the sales figures for 2019-20, to attract smartphone manufacturers to set up assembly and manufacturing operations in India in April this year. Till now, 97 per cent of Samsung's $2.5-billion mobile phone exports from India comprised handsets costing less than $200.

The PLI scheme, which provides incentives worth $6.5 billion, will be applicable only to smartphones costing more than $200. This is expected to make India a hub for high value phones and leave the lower end phone making open to India's domestic phone manufacturers. This will facilitate the upgradation of their manufacturing skills and enable them to also enter the high-end phone manufacturing space over time.

Apple has begun making its iPhone 11 and iPhone SE in India and will soon ramp up its numbers. The scheme will result in local value addition for smartphones made in India doubling to 35-40 per cent from 15-20 per cent now.

In October, the government cleared the applications of 10 foreign and domestic smart phone makers to Make in India under this scheme.

$100-billion opportunity in laptops and tablets

In October, the government cleared the applications of 10 foreign and domestic smart phone makers to Make in India. A focused PLI scheme could open up a $100-billion opportunity to make India a global manufacturing hub for laptops and tablets.
In October, the government cleared the applications of 10 foreign and domestic smart phone makers to Make in India. A focused PLI scheme could open up a $100-billion opportunity to make India a global manufacturing hub for laptops and tablets.

Meanwhile, leading global consulting firm EY and the ICEA have said a focused PLI scheme that addresses issues relating to land, labour, capital, taxes and cost of machinery could open up a $100-billion opportunity to make India a global manufacturing hub for laptops and tablets.

“Making in India for the world... will give us a manufacturing value of $100 billion by 2025,” Mahindroo told the same newspaper.

Mitigating India's cost disadvantage

The PLI scheme compensates investors for India's bloated electricity tariffs, high logistics costs and complex compliance and regulatory mechanisms.

The Modi government has recently extended the PLI scheme to 10 sectors. Such a scheme is necessary to attract companies that are looking at exiting China as that companies operating there enjoy an average cost advantage of 17.3-19 per cent over their counterparts in India. The comparable cost advantage for companies in Vietnam is 7.5-9.8 per cent.

This is on account of high transaction costs in India. Several ministers of the Modi administration have said at multiple fora that the government is committed to bringing down the cost of doing business in India.

The PLI scheme is one such initiative to compensate for India's bloated electricity tariffs, high logistics costs and complex compliance and regulatory mechanisms.

Well received by domestic, foreign investors

'The PLI scheme will boost investors sentiment. India's structural reforms over the last 5-6 years have put the economy on a sound footing...' says the DPIIT Secretary

Declaring that India will reduce the cost of doing business in the country, Guruprasad Mohapatra, Secretary, Department for Promotion of Industry and Internal Trade, said in an interview to a leading daily: “These decisions (PLI, corporate tax cuts, phased manufacturing programme) will boost investor sentiment. India has undertaken structural reforms over the last 5-6 years to put the economy on a sound footing... These have been favourably received by both domestic and global investors.”

At present, India imports a majority of smartphones, 87 per cent of laptops and 63 per cent of tablets sold in the country. Making them in India will not only generate jobs, taxes and consumption demand but also earn foreign exchange and reduce the ballooning trade deficit with China, which has been hovering in the range of $50 billion over the last couple of years.


India Global Business
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