Apart from projecting India’s soft power, a shared common interest in sport has immensely helped New Delhi advance its bilateral relations and strategic objectives with a host of countries around the world.
Reena Ranger, Chair of Women Empowered, is In Conversation with Monty Panesar as part of her regular series...
Given the buzz created by most-awaited international cricket championship, a VFS Global head illustrates how sporting events can drastically increase tourism income and change travel trends. Excitement has been expectedly at fever pitch among Indian cricket fans with the World Cup being hosted in England and Wales in May-June this year. The British High Commission said 3,500 Indians every day were applying for a UK visa, with as many as 80,000 in total expected to travel to the tournament – enough [...]
An Indian entrepreneur has taken the game of cricket into cyber space with a new mentoring app. A new smartphone-based mentoring app that gives budding amateur cricketers the chance to get direct access to their cricketing heroes for advice on how to improve their game was unveiled at Lord’s Cricket Ground in London recently. Proatar, co-founded by Indian entrepreneur Srikanth Tanguturi and Sri Lankan investor Christy Kulasingam, is designed as a revolutionary new sports coaching-cum-mentoring platform to help passionate amateurs [...]
We have built a strong foundation for women cricketers in India, says Indian women’s cricket team captain Mithali Raj. The captain of the Indian women’s cricket team, which narrowly lost in the World Cup at Lord’s Cricket Ground in London in July, believes her team’s performance has created a strong foundation for the future of women’s cricket in India. Mithali Raj, who has now also been named as the captain of the Women's World Cup 2017 tournament team by the International Cricket Council (ICC), said her team will take [...]
Sachin Tendulkar, well known for his big hits on the cricket pitch, has struck a unique off-field investment in an Australian headquartered firm to provide an edge to Indian sports’ brand image. ‘India Global Business’ caught up with him during the launch in London recently to see what the Little Master has in store for cricket this time.