Brand

/Tag: Brand

Design-led thinking can help businesses across all sectors

2019-10-15T02:33:30+00:00October 11th, 2019|2019, North America Edition – 11th October 2019, UK Edition – 11th October 2019|

In this interview with ‘India Global Business’, luxury fashion label Varana’s Creative Director Sujata Keshavan talks us through the brand’s vision of translating the splendour of Indian heritage to more a contemporary aesthetic and what sets them apart from their well-known competitors. Is Indian craftsmanship finding it as rightful place on the global stage? Varana is a serious attempt to shine a light on India’s rich and deep traditions of textiles and craft heritage. This is not just history but [...]

Franchising is the way ahead for Indian businesses

2019-02-08T16:45:30+00:00January 28th, 2019|2019, Home Page, UK Edition – February 2019|

Gaurav Marya is the Chairman of Franchise India Group, Asia's largest integrated franchise solution company since 1999. In this interview with 'India Global Business', he discusses recent trends in the brand financing sector in India, future plans of the company and more. What makes the franchise and licensing market in India vibrant? Facts and figures  Indian economy is very receptive to new business opportunities due to factors such as high disposable income, high entrepreneurial energy, growing urban population etc. and [...]

As India’s economy grows, so does attention to Intellectual Property

2020-03-24T06:32:20+00:00October 26th, 2018|2017/2018, UK Edition – October 2018|

An Intellectual Property (IP) expert explores India’s momentum and platforms to meet the challenges of IP rights head on. India continues to maintain its position as the world’s fastest-growing economy, a trend that coincides with the implementation of the nation’s first National Intellectual Property Rights (IPR) Policy and a huge upswing in IP applications in the country. In the first quarter of the 2018-19 fiscal year ending June 30, India’s gross domestic product (GDP) grew 8.2 per cent, outpacing its [...]