Indian EdTech startup Bada Business scripts lockdown history - clocks 5 world records within 6 months

Indian EdTech start-up Bada Business has scripted history by becoming the world′s first company to grab five World Records in online learning.

The back-to-back World Records were achieved by a series of business training sessions during the COVID induced lockdown as Bada Business infused all its energy into training Indian MSMEs and helping them survive the crisis.

The record-breaking online business learning events were delivered by eminent motivational speaker and business trainer Dr Vivek Bindra, who is Founder and CEO of Bada Business. The skill building sessions witnessed record participation of India′s entrepreneurial community and were attended by as many as 1 crore participants cumulatively. Putting India′s EdTech sector on global map.

Established in 2019, Bada Business has single-handedly revolutionized the paradigm of business training for small entrepreneurs, and has now put India′s fledgling EdTech sector on the global map. The massive participation by India′s MSME community in Bada Business′s business up-skilling programs is a testament to their resilience, vitality and drive to bounce back. It also signifies their commitment to Prime Minister Narendra Modi′s call for an ′Atm Nirbhar Bharat′.

"It is a matter of great pride for us to be able to put India′s rapidly growing EdTech industry on the global map through these achievements. We are the only organization in the world with 5 world records to our credit. We launched a business skill training program in April, 2020 after gauging the need for helping businesses attune themselves to the new normal. After a massive response to our first business learning session helped us achieve the first World Record, every successive session attracted even more numbers. Our initiatives have been able to mobilize India′s SME community in record numbers at a time of unprecedented economic crisis. Through our business skill training initiatives over the past six months we have been able to provide training to over 1 crore people," said Dr Vivek Bindra, CEO & Founder, Bada Business.

The five Guinness World Records were scripted between April and September, and coincided with a surge in online learning in the post COVID era. The Edtech sector in India has traditionally been dominated by K12 learning and test prep startups. However, skilling and online certification have emerged as major EdTech dimensions in recent times. The COVID 19 pandemic has further boosted these EdTech segments.Empowering entrepreneurs to revive India′s Covid hit economy.

In March 2020 when a 50 day lockdown crippled millions of traditional businesses, Bada Business took it upon itself to train small entrepreneurs to reinvent their businesses, adapt to the changing needs of the time and emerge stronger from the crisis. Under this objective, Bada Business conducted a series of webinars and online training sessions particularly for MSMEs. Starting from Lockdown 1 to gradual removal of restrictions under the Unlock Phase, the online business training sessions educated millions of business owners into adapting new sales, marketing, business and retail management strategies for the ′new normal′. Through their active participation in these learning and upskilling workshops, Indian entrepreneurs and MSMEs displayed stoic resolve to bounce back.