Benelli to roll out 12 bikes in India

Benelli to roll out 12 bikes in India

Italian motorcycle maker Benelli, owned by China′s QianJiang group, is planning to roll out as many as 12 bikes in the country by next year as it seeks to tap the fast growing 300-cc and above segment. The first bike will be launched in October this year. Dante Bustos, senior director marketing and communication for Americas, Asia and Africa regions, Benelli, said: "We plan to come out with a total of 12 models from now till next year. This year we have two new models - Benelli TRK 50O and the Benelli Leoncino 500 - which have a total of four versions on road.” For the next year, the company plans to bring another two more versions with different engines. The firm has recently signed an initial pact with Telangana government and Adishwar Auto Ride International (AARI), a subsidiary of Mahavir Group, for setting a local manufacturing facility. The facility, with an initial capacity of 7,000 bikes per year, will be located near Hyderabad where the complete knock-down (CKD) units would be assembled. However, the capacity can be increased depending on the demand. The partnership entitles Adishwar to assemble, manufacture bikes and import exclusive range of the bikes from Italy and Southeast Asian regions. Meanwhile, Bustos also said that the company will set up a research and development facility in the country, which will initially cater to the local market needs, but may be used for global product development as well going forward.

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